Small Builder Break-Even Analytics

If you are a builder confident in your ability to deliver a quality product that exceeds customer expectations – We have good news! With very little effort You can easily provide better customer service and value; than most project builders. Why? Consider these simple principles. Calculating your sales targets Price and value are the cornerstone…

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Why We Have to Maintain a Service Culture in Our Building Businesses

FACT 1: A study; Forsythe, P.J., 2012. Profiling customer perceived service quality expectations in made-to-order housing construction in Australia found that there were 2 basic contrasting consumer types: Those that selected a builder only when they demonstrated an ability to provide quality service; and those that selected a builder even if the ability to provide…

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If I build with you, what guarantee do I have that you will deliver, and won’t take advantage of my trust?

The first definition in the Miriam-Webster dictionary for the word ‘client is : “one that is under the protection of another”   We define our custom build and design system as one that affords care, protection and guidance to our prospective customers.   They are on a journey, and it our duty as professionals to…

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Can I Talk To Some Of Your Tradesman And Suppliers?

By now you will probably appreciate that pretty much all the questions you must answer have to be answered honestly; but they should also lead to some introspection. If you do that, it will improve the overall performance of your business. These are all tough questions, and it is a rare business that can tick…

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Can I Talk To Some Of Your Previous Customers? Can I See Some Testimonials?

Continuing with the Fifth Part of our Series on the seven questions every builder has to answer to win a job. They were listed as follows: What kind of home can you offer, and can you do the home I want? How much will it cost? If that is too much; can we make it cost…

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Can I see some of your previous work?

In the previous article in this series we talked about the importance of having a systematic approach to your Marketing and sales, and how important it is that the customer be aware that there as a well-defined method, and systematic process that you use. More importantly, we emphasised that it was likely to provide them…

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What Is Included in that PRICE?

This is a good time to point out that because our product is custom made (regardless of whether it is a project type product or not). It does not exist on a shelf, or in a warehouse somewhere, its very creation is a process or production. An important distinction we should make when marketing new…

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What kind of home can you offer me and can you do the home I want?

In the first article of this series, I would like to outline why it is important for a small builder, to understand the questions that exists in the minds of every potential customer, and why you need to address them even if they are not asked. Supplying satisfactory responses to these questions will go a…

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How to Avoid Getting Incorrectly Charged: Building Site Cost Quotes

BUILDING SITE cost quotes can cause price hike heartache as building your new home moves from a dream to a reality.

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Brisbane Builder Does the Splits to Make New Homeowners’ Dreams Come True

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WHEN BRISBANE couple Danny and Eva* decided to build a new home on their land in Kenmore, the eight metre fall from front to back was only the beginning of their home design challenges.

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